New Television Commercials
Posted in Coloured Television on 10/15/2008 03:25 pm by admin
The 1950s audiences knew and loved Television Advertising
The 1950s were undoubtedly the golden age of television and many people of a certain age look back fondly at some of the shows of the era – "The Lone Ranger," "I Love Lucy" and "Gunsmoke ". These are shown in black and white and were followed by a series that got its signal from a large antenna on the roof, but have been loved in the same way.
Almost as compelling as television ads have been some of the time. TV was still a novelty in the 1950s and companies were eager to take advantage of this new trend. In particular most popular ads were for cigarettes, cars and the state of kitchen appliances, art. And the mean duration TV advertising was about a minute – compared to 30 seconds or less today.
The beer was also a product of a widespread on television in the 1950s. At first it was only at night and never on Sundays, so as not to offend anyone. Early in the decade, became Blatz Beer one of the largest advertisers in the brewing industry, due in part to the sponsorship of the famous company "Andy Amos 'n'" show.
One of the characters most instantly recognizable in television advertising at the time Mabel. Mabel was gay blond waitress who appeared on the screen with a tray of Carling Black Label beer. Almost all Carling sadly commercials made famous – "Hey Mabel, Black Label!
cigarette advertising is common during the 1950s – a big change in today's television. Some of the largest manufacturers of snuff spent much money trying to convince us that smoking was sophisticated and fun, including Lucky Strike, Tareyton and Winston.
A famous Lucky Strike ad with a mixture of cartoon and live action, with singer Gisele McKenzie. Tareytown had an ad that showed what appeared to be two children dancing around a giant cigarette block. And who can possibly forget the Fontane Sisters sing the praises of Chesterfield cigarettes?
Car manufacturers have made many advertisements for the latest models on television in the 1950s despite the loss of aesthetic effect on a screen in black and white. The Edsel Ford said at length, as the best concert in the world with these wonderful and innovative features as "teletouch" behavior and air suspension.
It was either a car, beer and snuff. Some products have been announced and healthy. One posting the best known of the time was for Pepsodent toothpaste. The TV spot featured a cartoon cute couple kiss after brushing teeth, and the catchy and memorable slogan – "You wonder where the yellow went when you brush your teeth with Pepsodent! "
television advertisements for kitchen appliances emphasize the characteristics we now take for granted. An announcement from General Electric from the moment of a new refrigerator consisted of a pair of pride to explain the features of your new refrigerator smart shelves that slid including storage space behind the door and a separate freezer compartment.
And some things do not seem to have changed much years. Tupperware conducted a series of television commercials in the 1950s that included an exciting evening in a typical suburban house Tupperware organized by a stewardess. "Almost as much emphasis was placed on the social aspect, on the actual characteristics of the product.
One TV advertising the most prolific in the 1950s and decades later was Pepsi. Your ads captured the sense of time like few others. One of the first of the company featured actress-singer Polly Bergen enjoys a country dance and a refreshing drink Pepsi-Cola.
Not to be outdone, Coca-Cola has been equally prolific with their ads and developed several memorable slogans as "There is nothing like a Coca-Cola." Coca-Cola also went after the young public with an ad with people Diners and drive-in cinema and a melody that claimed "Zing! What a feeling!
Many viewers hold firm the ads are as good as the real sounds! It seems that this is particularly true in the 1950s. And if I can not get enough of these old ads, you can enjoy of some DVD or online.
~ Ben Anton, 2008
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